PagBrasil is a Premium Payment Service Provider for Brazil

The Timeline of a Pioneer

PagBrasil’s foundations were laid in 1996. In more than 20 years in the Brazilian payments industry, we have experienced a lot. We’re glad to share with you the timeline of our story and achievements.

Timeline

  • 1996

    Alex creates a payment gateway for one of the first e-commerce businesses in Brazil.

  • 2001

    Alex starts a domestic payment provider service. For the first time, merchants can generate boleto bancários using an API.

  • 2008

    Ralf identifies the need of a cross-border payment service provider for Brazil for his software business based in Europe and looks for a solution in the market. The search does not bear fruit, and he starts investigating how to create a cross-border payment service provider for Brazil himself.

  • 2010

    Ralf flies to Brazil to visit SiliconAction, which was selling a software distributed by his company. Alex and Ralf meet and the idea of PagBrasil is born. A few months later, the project is initiated, and, by the end of the year, the technical, commercial, and legal basis for PagBrasil is established. By then, the name PagBrasil is also defined, and a website is online.

  • 2010

    PagBrasil’s first boleto solution provides the fastest payment confirmation in the market. The solution is also the pioneer in two groundbreaking features for boletos bancários: instant payment notifications (IPNs) and automated refund.

  • 2011

    The company PagBrasil is incorporated in Porto Alegre, Brazil, as well as its sister entity in Barcelona, Spain, serving as our European commercial office.

  • 2011

    The first North American, Chinese and European cross-border merchants, and also Brazilian domestic merchants, start processing with PagBrasil. Although PagBrasil initially focused on the cross-border segment, its first client to start processing payment is a local Brazilian merchant.

  • 2011

    Online banking transfers are added to PagBrasil’s platform.

  • 2012

    PagBrasil is the first payment service provider in Brazil to allow different soft descriptors per credit card transaction.

  • 2013

    Support for recurring and 1-click payments is added.

  • 2013

    An iframe solution for non-PCI-DSS compliant merchants is launched.

  • 2014

    A star is born: the idea for Boleto Flash® is developed by Ralf and Alex while having lunch at Pampa Burger, a gaucho restaurant in Porto Alegre.

  • 2014

    PagBrasil pioneers the acceptance of debit cards for e-commerce payment transactions.

  • 2015

    PagBrasil launches Boleto Flash®, the first and only boleto with payment confirmation within a couple of hours on the same day.

  • 2015

    A domestic payment processing gateway service for credit cards is created.

  • 2015

    PagShield, PagBrasil’s behavioral machine learning fraud prevention solution, starts protecting merchants.

  • 2016

    PagBrasil starts to further leverage its innovative technological solutions in the domestic market, strengthening its unique position as the only payment service provider that combines both domestic and cross-border processing services.

  • 2016

    PagBrasil introduces the first fully responsive boleto bancário, optimized for transactions on mobile devices and compatible with in-app payments.

  • 2017

    PagBrasil becomes PCI-DSS Level 1 compliant certified by Trustwave.

  • 2017

    PagBrasil launches its fully customizable split payout service for marketplaces.

  • 2018

    An entity in Singapore is founded to drive our expansion in the region.

  • 2018

    A new Shopify plugin with direct checkout is made available.

Our Story

Our story dates back to 1996, when our co-CEO and co-founder, Alex Hoffmann, created a payment gateway for one of the first e-commerce businesses in Brazil. Years later, the Brazilian economy started booming, attracting the attention of merchants from around the world. Across the pond, Ralf Germer, also co-CEO and co-founder, identified the need for a cross-border payment solution for his software business. Such a service was nowhere to be found, and he set off to create his own cross-border payment provider for Brazil.

It was not until both met in 2010 that the idea for PagBrasil was born. Alex brought to the table a strong track record in the Brazilian market and expertise in payment processing, in addition to his software development background and experience from successfully running his first business venture, SiliconAction, the largest online software store in Latin America. This was perfectly complemented by Ralf’s management experience from working at large international corporations as well as start-ups, expertise in international business development, marketing and a proven track record in online sales and payment processing, thus creating a solid basis for PagBrasil.

Their vision for the business was soon off the drawing board and operative later that year, with the first payment transaction being processed in 2011. Throughout the years, we have continually enhanced our platform, adding groundbreaking innovations with features and services tailor-made for Brazil. Thanks to this, we have aided merchants from every corner of the world to unlock the potential of the Brazilian market.

Our Founders

  • Ralf Germer
    Ralf Germer,
    co-Founder & co-CEO

    Ralf is our co-Founder and co-CEO. His fields of expertise are business management, international business development, marketing and online sales, as well as payment processing. Prior to PagBrasil, he was Vice President of Product Marketing Europe at Actebis and later founded 4M Iberoamérica.

  • Alex Hoffmann
    Alex Hoffmann,
    co-Founder & co-CEO

    Alex makes up the other half of our co-founding and co-CEO duo. He has a strong track record in the Brazilian market, expertise in payment processing, as well as having a software development background. He is also Founder & CEO at SiliconAction, the largest online software store in Latin America.