{"id":61901,"date":"2022-06-28T13:53:26","date_gmt":"2022-06-28T16:53:26","guid":{"rendered":"https:\/\/www.pagbrasil.com\/?p=61901"},"modified":"2023-05-05T16:56:18","modified_gmt":"2023-05-05T19:56:18","slug":"setyou-alcanca-meta-de-vendas-gracas-as-assinaturas-via-pagstream","status":"publish","type":"post","link":"https:\/\/www.pagbrasil.com\/pt-br\/blog\/noticias\/setyou-alcanca-meta-de-vendas-gracas-as-assinaturas-via-pagstream\/","title":{"rendered":"SetYou alcan\u00e7a meta de vendas gra\u00e7as \u00e0s assinaturas, via PagStream<sup class='reg'>&reg;<\/sup>"},"content":{"rendered":"<p><i><span data-contrast=\"auto\">Em apenas tr\u00eas meses de utiliza\u00e7\u00e3o do PagStream<sup>\u00ae<\/sup>, a SetYou j\u00e1 conta com mais de 300 assinaturas, representando cerca de 20% de suas vendas. Esse resultado foi fundamental para a marca alcan\u00e7ar a meta de vendas mensal, impactando positivamente no neg\u00f3cio.<\/span><\/i><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">A sa\u00fade nunca esteve t\u00e3o em pauta como ap\u00f3s a pandemia. De acordo com a pesquisa \u201cH\u00e1bitos de Consumo de Suplementos Alimentares no Brasil\u201d, realizada em 2020 pela <\/span><a href=\"https:\/\/abiad.org.br\/pesquisa-de-mercado-suplementos-alimentares\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span data-contrast=\"none\">ABIAD<\/span><\/a><span data-contrast=\"auto\">, o Brasil registrou um aumento de 10% no consumo dessas subst\u00e2ncias desde 2015 \u2013 quando foi realizada a primeira edi\u00e7\u00e3o da pesquisa.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Os estudos da Associa\u00e7\u00e3o Brasileira da Ind\u00fastria de Alimentos para Fins Especiais e Cong\u00eaneres revelam que, em 59% dos lares brasileiros, ao menos uma pessoa consome algum tipo de suplementa\u00e7\u00e3o alimentar.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Com o crescimento desse mercado, muitas empresas identificaram uma oportunidade de neg\u00f3cio, aliada a um prop\u00f3sito: levar mais sa\u00fade e bem-estar \u00e0 popula\u00e7\u00e3o.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"auto\">Leia mais:<\/span><\/b> <a href=\"https:\/\/www.pagbrasil.com\/pt-br\/insights\/novas-oportunidades-para-o-setor-farmaceutico-no-e-commerce\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span data-contrast=\"none\">Novas oportunidades para o setor farmac\u00eautico no e-commerce<\/span><\/a><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">\u00c9 o caso da <\/span><a href=\"https:\/\/setyou.com.br\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span data-contrast=\"none\">SetYou<\/span><\/a><span data-contrast=\"auto\">, marca de suplementos alimentares, parceira da PagBrasil. Em apenas dois anos de exist\u00eancia, a <\/span><span data-contrast=\"none\">healthtech<\/span><span data-contrast=\"auto\">, liderada pelos empres\u00e1rios Juliana Duarte e Murillo Vianna, vem fazendo a diferen\u00e7a no mercado de suplementos e vitaminas do Brasil por meio de seu e-commerce <\/span><a href=\"https:\/\/www.pagbrasil.com\/pt-br\/landing-app-shopify\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span data-contrast=\"none\">Shopify<\/span><\/a><span data-contrast=\"auto\">.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p>A startup vem crescendo tanto que, recentemente, <a href=\"https:\/\/www.saudebusiness.com\/mercado\/pague-menos-fecha-parceria-com-healthtech-setyou-para-ampliar-o-acesso-a-saude-preventiva\" target=\"_blank\" rel=\"noopener\">se tornou parceira<\/a> de uma das maiores redes de fam\u00e1rcia de manipula\u00e7\u00e3o, a Pague Menos, para produ\u00e7\u00e3o e entrega de todos os produtos da marca na regi\u00e3o Norte e Nordeste do pa\u00eds.<\/p>\n<p><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<h3><span data-contrast=\"auto\">Meta de vendas batida com a ajuda do PagStream<sup>\u00ae<\/sup><\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/h3>\n<p><span data-contrast=\"auto\">Em conversa com a gerente de contas da PagBrasil, J\u00falia Mallman, Juliana Duarte revela que, ap\u00f3s tr\u00eas meses utilizando o <\/span><a href=\"https:\/\/www.pagbrasil.com\/pt-br\/servicos\/gestao-de-recorrencia\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span data-contrast=\"none\">PagStream<sup>\u00ae<\/sup><\/span><\/a><span data-contrast=\"auto\"> como gerenciador para suas assinaturas, as vendas e o faturamento da empresa foram potencializados:<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<blockquote><p><i><span data-contrast=\"auto\">\u201cNo m\u00eas de maio batemos nossa meta de vendas, e temos certeza de que sem a assinatura n\u00e3o ter\u00edamos conseguido, afinal, em torno de <\/span><\/i><i>20%<\/i><i><span data-contrast=\"auto\"> de nossas vendas vieram da recorr\u00eancia\u201d.<\/span><\/i><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p><\/blockquote>\n<p><span data-contrast=\"auto\">De acordo com Juliana, at\u00e9 o momento, foram mais de <\/span>300 assinaturas<span data-contrast=\"auto\"> conclu\u00eddas por meio do PagStream\u00ae.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Confira o bate-papo completo:<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><iframe loading=\"lazy\" title=\"SetYou alcan\u00e7a meta de vendas gra\u00e7as \u00e0s assinaturas, via PagStream\u00ae\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/-NhTRT0DS7o?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">A diretora da SetYou destaca os principais benef\u00edcios que a parceria com PagBrasil agregou \u00e0 marca at\u00e9 o momento:<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"auto\">Comodidade ao cliente<\/span><\/b><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">A SetYou oferece personaliza\u00e7\u00e3o em forma de sa\u00fade. A marca tem o objetivo de levar preven\u00e7\u00e3o e informa\u00e7\u00e3o sobre a sa\u00fade dos usu\u00e1rios, com uma solu\u00e7\u00e3o personalizada de vitaminas para cada pessoa.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Ao chegar ao site, o cliente inicia sua jornada de cuidados por meio de um formul\u00e1rio: responde a um question\u00e1rio com perguntas pessoais, sobre sua sa\u00fade e h\u00e1bitos de vida.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Ap\u00f3s as respostas, o algoritmo da ferramenta identifica quais as necessidades do usu\u00e1rio e a equipe da SetYou indica as subst\u00e2ncias para cada caso.\u00a0<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Juliana Duarte explica que, esse processo \u00e9 s\u00f3 o in\u00edcio de uma jornada facilitada para seus clientes. A assinatura \u00e9 um complemento, que agrega ainda mais comodidade ao usu\u00e1rio.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<blockquote><p><i><span data-contrast=\"auto\">\u201cUm dos nossos objetivos \u00e9 trazer mais praticidade ao nosso cliente, que j\u00e1 t\u00eam \u00e0 disposi\u00e7\u00e3o a recomenda\u00e7\u00e3o das subst\u00e2ncias que deve usar, imediatamente ap\u00f3s o teste realizado no site\u201d, conta.<\/span><\/i><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p><\/blockquote>\n<p><span data-contrast=\"auto\">Para ela, poder disponibilizar ao cliente uma assinatura de um produto t\u00e3o fundamental e ainda personaliz\u00e1vel, \u00e9 um dos grandes diferenciais do neg\u00f3cio.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"auto\">Prazos de assinatura customizados<\/span><\/b><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Clientes da marca podem optar por realizar assinaturas de 30, 60 ou 90 dias \u2013 conforme melhor adapte-se \u00e0 sua rotina de cuidados.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Como explica Juliana, ao comprar uma quantidade maior, por exemplo, o cliente pode economizar no valor do frete e a SetYou economiza no custo da produ\u00e7\u00e3o do produto, que \u00e9 manipulado.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<blockquote><p><i><span data-contrast=\"auto\">\u201cFoi muito importante essa parceria com a PagBrasil, pois conseguimos fazer uma recorr\u00eancia personalizada do nosso jeito. <\/span><\/i><span data-contrast=\"auto\">J\u00e1 tivemos outros parceiros, mas a PagBrasil \u00e9 muito acess\u00edvel, inclusive para resolver qualquer problema que possa acontecer\u201d<\/span><i><span data-contrast=\"auto\">, refor\u00e7a.<\/span><\/i><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p><\/blockquote>\n<p><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"auto\">Receita previs\u00edvel e reten\u00e7\u00e3o de clientes<\/span><\/b><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Recentemente, aqui no blog, abordamos o tema sobre receita previs\u00edvel e como os pagamentos recorrentes podem ser importantes nessa estrat\u00e9gia.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Para a SetYou, oferecer assinaturas com uma solu\u00e7\u00e3o completa como o PagStream<sup>\u00ae<\/sup>, traz in\u00fameros benef\u00edcios, dentre eles, a fideliza\u00e7\u00e3o e a reten\u00e7\u00e3o de clientes, fundamentais para a previsibilidade de receita da empresa.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<blockquote><p><i><span data-contrast=\"auto\">\u201cPara n\u00f3s, ter essa previsibilidade de receita \u00e9 uma forma de calcularmos quantos clientes a mais precisamos adquirir e, desta forma, conseguimos planejar melhor nossas a\u00e7\u00f5es, pois j\u00e1 temos uma recorr\u00eancia garantida\u201d, ressalta ainda Juliana.<\/span><\/i><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p><\/blockquote>\n<p><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"auto\">Leia mais: <\/span><\/b><a href=\"https:\/\/www.pagbrasil.com\/pt-br\/insights\/receita-previsivel-com-pagamentos-recorrentes\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span data-contrast=\"none\">Tenha uma receita previs\u00edvel com pagamentos recorrentes<\/span><\/a><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Quer tamb\u00e9m alcan\u00e7ar, ou at\u00e9 mesmo superar, a meta de vendas de sua empresa? <\/span><a href=\"https:\/\/www.pagbrasil.com\/pt-br\/suporte\/\"><span data-contrast=\"none\">Fale com nossa equipe<\/span><\/a><span data-contrast=\"auto\"> e conhe\u00e7a o PagStream<sup>\u00ae<\/sup>, nossa solu\u00e7\u00e3o inteligente de gest\u00e3o de recorr\u00eancia.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Em apenas tr\u00eas meses de utiliza\u00e7\u00e3o do PagStream\u00ae, a SetYou j\u00e1 conta com mais de 300 assinaturas, representando cerca de [&#8230;]<\/p>\n","protected":false},"author":23,"featured_media":61907,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[4,112],"tags":[],"class_list":["post-61901","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias","category-shopify"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.pagbrasil.com\/pt-br\/wp-json\/wp\/v2\/posts\/61901","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.pagbrasil.com\/pt-br\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.pagbrasil.com\/pt-br\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.pagbrasil.com\/pt-br\/wp-json\/wp\/v2\/users\/23"}],"replies":[{"embeddable":true,"href":"https:\/\/www.pagbrasil.com\/pt-br\/wp-json\/wp\/v2\/comments?post=61901"}],"version-history":[{"count":10,"href":"https:\/\/www.pagbrasil.com\/pt-br\/wp-json\/wp\/v2\/posts\/61901\/revisions"}],"predecessor-version":[{"id":62513,"href":"https:\/\/www.pagbrasil.com\/pt-br\/wp-json\/wp\/v2\/posts\/61901\/revisions\/62513"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.pagbrasil.com\/pt-br\/wp-json\/wp\/v2\/media\/61907"}],"wp:attachment":[{"href":"https:\/\/www.pagbrasil.com\/pt-br\/wp-json\/wp\/v2\/media?parent=61901"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.pagbrasil.com\/pt-br\/wp-json\/wp\/v2\/categories?post=61901"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.pagbrasil.com\/pt-br\/wp-json\/wp\/v2\/tags?post=61901"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}