{"id":52861,"date":"2020-01-16T10:31:39","date_gmt":"2020-01-16T12:31:39","guid":{"rendered":"https:\/\/www.pagbrasil.com\/?p=52861"},"modified":"2020-01-16T10:35:52","modified_gmt":"2020-01-16T12:35:52","slug":"metade-das-fintechs-no-brasil-dobraram-o-faturamento-em-2019","status":"publish","type":"post","link":"https:\/\/www.pagbrasil.com\/pt-br\/blog\/noticias\/metade-das-fintechs-no-brasil-dobraram-o-faturamento-em-2019\/","title":{"rendered":"Metade das fintechs no Brasil dobraram o faturamento em 2019"},"content":{"rendered":"

O Brasil \u00e9 lar de diversas fintechs. De acordo com o Fintech Mining Report 2019<\/a>, da Distrito, existem 553 fintechs no pa\u00eds, e 115 s\u00e3o de meios de pagamentos, com 68 atuando com processamento.<\/p>\n

J\u00e1 uma pesquisa<\/a> da Associa\u00e7\u00e3o Brasileira de Fintechs (ABFintechs) e da PWC Brasil mostrou que de 205 empresas, quase metade (48%) dobrou o faturamento em 2019. De acordo com o relat\u00f3rio, 62% est\u00e3o em fase de in\u00edcio de opera\u00e7\u00e3o, e 30% est\u00e3o em expans\u00e3o e faturam mais de R$ 20 milh\u00f5es. Al\u00e9m disso, 73% est\u00e3o na regi\u00e3o sudeste<\/a>, e quase metade est\u00e3o localizadas em S\u00e3o Paulo.<\/p>\n

Meios de pagamentos lideram o mercado de fintechs<\/h3>\n

Os segmentos de meios de pagamento lideram o mercado com 22.4%, seguidas em empresas de cr\u00e9dito, com 21%. Os bancos digitais, por outro lado, representam 10% das fintechs brasileiras. Esses n\u00fameros s\u00e3o resultado dos h\u00e1bitos e expectativas do consumidor: eles buscam por solu\u00e7\u00f5es que permitem pagamentos mobile mais r\u00e1pidos e pr\u00e1ticos, que atendem \u00e0s suas necessidades.<\/p>\n

Intelig\u00eancia artificial \u00e9 principal aposta para 2020<\/h3>\n

Um quarto das empresas utilizar\u00e1 tecnologias de biometria e gest\u00e3o de identidade em 2020. Al\u00e9m disso, 26% revelou que utilizar\u00e1 a intelig\u00eancia artificial para promover servi\u00e7os melhores. Isso ajudar\u00e1 as fintechs a gerenciar riscos, prevenir fraudes e combater a lavagem de dinheiro.<\/p>\n

Com isso, o uso do machine learning<\/em> para a preven\u00e7\u00e3o de fraudes \u00e9 uma solu\u00e7\u00e3o antecipada por diversas companhias. Essa tecnologia permite que o sistema promova melhorias automaticamente, baseando-se em experi\u00eancias anteriores. A tecnologia \u00e9 uma grande aliada na preven\u00e7\u00e3o de fraude, j\u00e1 que permite que o sistema aprenda a partir do comportamento do usu\u00e1rio.<\/p>\n

Na PagBrasil, nossa exclusiva solu\u00e7\u00e3o antifraude PagShield\u00ae<\/a> utiliza o machine learning <\/em>para entregar solu\u00e7\u00f5es especialmente desenvolvidas para o mercado brasileiro. A ferramenta identifica transa\u00e7\u00f5es fraudulentas imediatamente, e ajuda empresas a poupar tempo com revis\u00f5es manuais.<\/p>\n

O surgimento gradual de fintechs bootstrap <\/em><\/h3>\n

Al\u00e9m do crescimento significativo, existe outro fen\u00f4meno que, aos poucos, se faz mais presente no Brasil: o bootstrapring. <\/em>Esse termo \u00e9 utilizado para definir empresas que operam sem recursos externos, como venture capitals <\/em>e rodadas de investimentos.<\/p>\n

O presidente da ABStartups, Amure Pinhom, disse ao Yahoo! Finan\u00e7as<\/a> que essa tend\u00eancia est\u00e1 come\u00e7ando a ganhar for\u00e7a no Brasil: \u201cEsse \u00e9 um movimento saud\u00e1vel que tem acontecido no mercado e que mostra que as empresas n\u00e3o devem depender s\u00f3 de capital\u201d, disse Pinhom.<\/p>\n

A PagBrasil \u00e9 uma dessas empresas. Para o CEO e cofundador Ralf Germer, n\u00e3o h\u00e1 necessidade para capital externo: \u201cTemos mais liberdade e calma para desenvolver nossas solu\u00e7\u00f5es, que recebem updates frequentes e conta com times dedicados\u201d, disse Germer.<\/p>\n

O cen\u00e1rio internacional das fintechs<\/h3>\n

No cen\u00e1rio internacional, o mobile continua como uma das tend\u00eancias mais importantes no mercado. De acordo com a CACI Ltd.,<\/a> o mobile deve crescer 121% at\u00e9 2022, alcan\u00e7ando um total de 88%. J\u00e1 o uso de desktops e laptops deve cair 63%. Com a maior ades\u00e3o de usu\u00e1rios mobile, as carteiras digitais, os pagamentos instant\u00e2neos e os dispositivos NFC devem ser as principais tend\u00eancias para os pr\u00f3ximos anos.<\/p>\n","protected":false},"excerpt":{"rendered":"

O Brasil \u00e9 lar de diversas fintechs. 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