{"id":26223,"date":"2018-10-15T12:30:56","date_gmt":"2018-10-15T15:30:56","guid":{"rendered":"https:\/\/www.pagbrasil.com\/?p=26223"},"modified":"2023-08-01T13:40:21","modified_gmt":"2023-08-01T16:40:21","slug":"evento-bay-area-digital-payments-brazil","status":"publish","type":"post","link":"https:\/\/www.pagbrasil.com\/pt-br\/blog\/noticias\/evento-bay-area-digital-payments-brazil\/","title":{"rendered":"Evento Bay Area: Digital Payments in Brazil"},"content":{"rendered":"

Na semana passada, tivemos o prazer de sermos Co-anfitri\u00f5es, junto \u00e0 Pinheiro Neto Advogados e a BayBrazil, do evento Digital Payments in Brazil, na Bay Area de S\u00e3o Francisco. Gostar\u00edamos de agradecer a todos os participantes, incluindo representantes da Uber, LinkedIn, Blizzard, Vivino e muitas outras empresas.<\/p>\n

O evento tinha como foco proporcionar uma vis\u00e3o detalhada das \u00faltimas tend\u00eancias, desafios e inova\u00e7\u00f5es da ind\u00fastria de pagamentos no Brasil, bem como criar um espa\u00e7o de networking para os participantes. Os palestrantes da PagBrasil e da Pinheiro Neto Advogados compartilharam suas valiosas an\u00e1lises das regulamenta\u00e7\u00f5es e das \u00faltimas inova\u00e7\u00f5es que est\u00e3o transformando a ind\u00fastria no pa\u00eds.<\/p>\n

 <\/p>\n

Principais insights do evento<\/h3>\n

E-commerce e pagamentos:<\/strong><\/p>\n

\u2022\u00a0 \u00a0O segmento de e-commerce tem uma proje\u00e7\u00e3o de crescimento de 12% para 2018, acima dos 8% de 2017.<\/p>\n

\u2022\u00a0 \u00a0H\u00e1 150 milh\u00f5es de internautas no Brasil.<\/p>\n

\u2022\u00a0 \u00a055 milh\u00f5es de adultos brasileiros ainda n\u00e3o possuem conta banc\u00e1ria.<\/p>\n

\u2022\u00a0 \u00a0Em termos de compradores online, se espera que o mercado alcance 101 milh\u00e3o de consumidores at\u00e9 2022.<\/p>\n

\u2022\u00a0 \u00a0M\u00e9todos de pagamento alternativos representam 43% de todas as transa\u00e7\u00f5es de pagamento no e-commerce nacional.<\/p>\n

\u2022\u00a0 \u00a0O boleto banc\u00e1rio \u00e9 a o principal m\u00e9todo alternativo, com uma quota de mercado de 25%.<\/p>\n

\u2022\u00a0 \u00a075% de todos os pagamentos com cart\u00e3o de cr\u00e9dito s\u00e3o parcelados.<\/p>\n

\u2022\u00a0 \u00a060% dos usu\u00e1rios de internet se conectam principalmente atrav\u00e9s de smartphones.<\/p>\n

\u2022\u00a0 \u00a092% dos lares brasileiros possui pelo menos um celular.<\/p>\n

\u2022\u00a0 \u00a0O m-commerce representa 32% de todas as transa\u00e7\u00f5es do e-commerce.<\/p>\n

\u2022\u00a0 \u00a0Tend\u00eancias para o futuro:<\/p>\n

–\u00a0 \u00a0Solu\u00e7\u00f5es de pagamento mobile como o Boleto Flash<\/a>\u00ae<\/p>\n

–\u00a0 \u00a0M\u00e9todos de pagamento mobile baseados em dinheiro<\/p>\n

\u2022\u00a0 \u00a0Pagamentos instant\u00e2neos.<\/p>\n

 <\/p>\n

Pagamentos e regulamenta\u00e7\u00e3o:<\/strong><\/p>\n

\u2022\u00a0 \u00a0O Brasil conta com um din\u00e2mico ambiente de startups, com 453 startups tecnol\u00f3gicas estabelecidas no pa\u00eds at\u00e9 agosto de 2018.<\/p>\n

\u2022\u00a0 \u00a0Em 2017, 386 milh\u00f5es de d\u00f3lares foram investidos em fintechs ao redor do mundo, sendo que a metade disso foi distribu\u00edda entre fintechs brasileiras.<\/p>\n

\u2022\u00a0 \u00a0At\u00e9 2017, existiam somente 2 adquirentes no mercado brasileiro, a Cielo e a Rede (antes chamadas de Visanet e Redecard, respectivamente).<\/p>\n

\u2022\u00a0 \u00a0Houve um progresso consider\u00e1vel desde 2013, mas o BCB \u00e9 consciente do fato de que o mercado de pagamento e de cr\u00e9dito ainda continua muito concentrado.<\/p>\n

\u2022\u00a0 \u00a0Em 2016, o BCB apresentou a \u201cAgenda BC+\u201d com um plano de a\u00e7\u00e3o:<\/p>\n

–\u00a0 \u00a0Atualizar e simplificar a regulamenta\u00e7\u00e3o seguindo padr\u00f5es internacionais<\/p>\n

–\u00a0 \u00a0Promover a inclus\u00e3o e educa\u00e7\u00e3o financeira<\/p>\n

–\u00a0 \u00a0Facilitar o acesso ao cr\u00e9dito e a pagamentos dentro do sistema financeiro nacional<\/p>\n

\u2022\u00a0 \u00a0Promover mais competitividade e um sistema eficiente<\/p>\n

 <\/p>\n

Cliques do dia<\/h3>\n
\n\t\t\t\n\t\t\t\t\"\"<\/a>\n\t\t\t<\/figure>
\n\t\t\t\n\t\t\t\t\"\"<\/a>\n\t\t\t<\/figure>
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\n\t\t\t\n\t\t\t\t\"\"<\/a>\n\t\t\t<\/figure>\n\t\t\n<\/div>\n

 <\/p>\n

Obrigado novamente a todos os participantes. Em breve compartilharemos mais conte\u00fado sobre os t\u00f3picos discutidos no evento. Fique atento!<\/p>\n","protected":false},"excerpt":{"rendered":"

Na semana passada, tivemos o prazer de sermos Co-anfitri\u00f5es, junto \u00e0 Pinheiro Neto Advogados e a BayBrazil, do evento Digital […]<\/p>\n","protected":false},"author":8,"featured_media":51378,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4],"tags":[],"class_list":["post-26223","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias"],"acf":[],"yoast_head":"\nEvento Bay Area: Digital Payments in Brazil | PagBrasil<\/title>\n<meta name=\"description\" content=\"Tivemos o prazer de sermos Co-anfitri\u00f5es, junto \u00e0 Pinheiro Neto Advogados e a BayBrazil, do evento Digital Payments in Brazil, na Bay Area de S\u00e3o Francisco.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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